Welcome to the APAC Revenue/Yield Management Summit
 November 9 & 10


brought to you by ARMA in support with the Accommodation Association of Australia (AAoA) and Star Ratings Australia

The largest Revenue/Yield Management focused conference and exhibition in Asia-Pacific for the following accommodation industries - 
Hotel, Motel, Apartment, Holiday Rental, Holiday Parks, Cruise and anyone passionate about RM.

Come and learn from the best and discuss all things revenue management, followed by networking drinks at The Pool Deck.

                                                                 VIEW FULL AGENDA AND BOOK NOW 

Welcome - 
Melissa Kalan - Managing Director of the Australian Revenue Management Association | ARMA

Opening remarks - 
Julian Clark - CEO The Lancemore Group and President of the AAoA
Founded in 1986, the Lancemore Collection is a leading Australian boutique lifestyle brand and pioneer in boutique hotels and residential conference facilities. Join Julian as he presents a higher level outlook on accommodation management highlighting challenges and opportunities including the importance of diverse revenue streams for a competitive edge.
Learn how to "Climb Mount Revenue" 
presented by Stevan Sipka, Vice President Asia Pacific, Air Serbia

The airline industry is a very competitive industry with thin margins. Competitor reaction can take place through price, product enhancement, incentives to Industry and capacity/market share. Join Stevan as he helps you to climb that revenue mountain and critically see the different avenues where you can maximise your revenue and profits. By attending this workshop, you will gain a clear understanding of how to create and manage an effective revenue management strategy for your organisation: Stevan has been a senior manager with over 20 years industry experience in commercial activities focused on maximising corporate objectives, in particular, excelling in driving revenue and sales targets. 

Procurement to manage inventory - emerging trends
Where to in 2017? The travel market is in a highly dynamic phase. What will  be the emerging trends in procurement, mobile and self-booking trends, loyalty, disruption and distribution.

Breakout stream
Understanding the true cost of distribution
How do we calculate the true cost of distribution factoring in cost of acquistion and all operational costs to determine which piece of business if the most valuable at any given point in time. How can you measure and monitor this.


 will you be?
Professional Development Sessions
presented by Dr Basil Tucker, The University of South Australia
and Dr Tony Webber, Managing Director, Airline Intelligence and Research (A.I.R.) and Associate Professor University of Sydney Business School and Dr Chris Reidy, Associate Professor Director Higher Reserach Program, Institute of Sustainable Futures, University of Technology Sydney.

Thought Leadership Sessions
All the "hot" RM topics on offer designed by the ARMA Advisory Panel and facilitated by leading industry experts.

Keynote speaker  
Patrick Andres - Managing Director Asia-Pacific
Rainmaker Asia-Pacific, Singapore

Join Patrick as he discusses a global perspective on revenue management including - 
Where the discipline is at and it's future direction
Key developments in driving revenue and high level revenue management trends
Revenue management challenges, opportunities including insight on new vendors.

Prior to his role with Rainmaker Asia-Pacific, Patrick was the Vice President and Regional Managing Director at Travelport, Vice-President Asia Pacific at Sabre Hospitality Solutions and has held senior management roles with Duetto, IATA and Expedia.

Break out stream
Excel - just a tool or the heart of our soul?
There are many fabulous dashboard tools available today to provide data driven insights all very valuable tools. However, even the "best of the best" revenue managers still like to hang on to their excel files - why might this be?
If this is you and you are keen to get some expert tips and tricks on navigating excel then make sure you register for this session with excel guru Martin Hadfield or chat with Martin during the day.

Break out stream
What's the buzz from HITEC? - Ted Horner, Managing Director, E. Horner & Associates
Technology and demand go hand in hand. Today with so much customer choice, operator's do not get a second chance. A poor experience results in a customer lost, not to mention the word of mouth impact as well. Fresh off the back of his own successful CEO Technology Summit and with all the latest insights from HITEC, the world's largest technology show, Ted has everything you need to know. An entertaining and engaging session with Q&A.

Ted Horner, Managing Director of E.Horner & Associates was the first non american to be inducted into the HITEC hall of fame in 2004  for his contribution to the advancement of technology in hospitality and has run his own very successful technology consulting practice since 1989.


Morning tea
Afternoon tea
and plenty of discussion sessions

followed by drinks on the rooftop at The Pool Deck



View exhibitor products in the market place and see the latest products trending in revenue management to help manage your yield and grow your profits and revenue.

To be an exhibitor at this event, please contact ARMA via the form on the website.

"take heart australia was formed to save 27 000 Australian lives every year adopting the successful approach of American organisations that have been amazingly successful in transforming their communities into lifesavers".

OUR CHARITY - take heart australia

30,000 Australians have a sudden cardiac arrest each year... and 90% of them die! Deaths from sudden cardiac arrest are three times more common than deaths from major trauma, almost
four times more common than deaths from stroke, and equivalent to three quarters of all deaths from cancer.
It’s not only the elderly or middle-aged either; 4 young people under 35 die of cardiac arrest each week!

Event location:
Rydges on Swanston Street
VIC 2000

​Accommodation: Delegates are entitled to 10% off the best available rate at Rydges on Swanston Street, Melbourne.  Contact the property direct and quote the conference name Phone:(03) 9347 7811​